PPL PWR led social strategy and execution for Gay Valimont, the Democratic candidate in Florida's 1st Congressional District special election. Valimont delivered a 22-point swing in one of the reddest districts in the state, closing Trump's 37-point margin to 15. Across six weeks with the Valimont campaign, the PPL PWR produced 315 pieces of content that generated engagement.
10,500,000+
organic views
165,000+
comments
73,000+
new followers